Xbox 360 and the game market, nine months later

Click here for Todd Bishop’s Seattle PI blog entry.

Check out this excellent data that he compiled: sales figures by platform from EA, Activision, THQ, Ubisoft and Midway over the last 9 months – since XBox 360 launched.

And here’s his summary of the data, with a pie chart.

In a nutshell, the PS2 continues to dominate, but XBox and XBox 360 shares combined are more than XBox share was alone – and they took some of that share from both the PS2 and the GameCube.

He didn’t provide percentages, and I wanted to see those, so here’s what I calculated:

61.45% PS2 share before XBox 360 release
28.20% XBox share before XBox 360 release
10.34% Gamecube share before XBox 360 release

57.11% PS2 share after XBox 360 release
34.47% Combined XBox + XBox 360 share after XBox 360 release
08.41% Gamecube share after XBox 360 release

This seems like a glass half full or half empty thing from the Microsoft point of view.  On the one hand, an increase of 6% doesn’t seem like a whole lot considering they’ve had 9 unanswered months with their awesome new platform.  On the other hand, a market share increase of 6 percent in just 9 months is surely a significant gain.

He did end with some caveats:

To be clear, this was mostly a curiosity on my part, to see what the combined data would show. Given the transitional nature of the market right now, I don’t know if it’s possible to draw any long-term conclusions from these figures alone.

It’s also worth reiterating that this is not a full market snapshot. It only reflects publishers that break down their results by console. (Even though that does include some of the largest publishers.) Additionally, this doesn’t include first-party games from the console makers themselves. It would be good to see how the inclusion of that data would change Nintendo’s piece of the pie, for example.

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One thought on “Xbox 360 and the game market, nine months later

  1. […] Xbox 360 and the game market, nine months laterIn a nutshell, the PS2 continues to dominate, but XBox and XBox 360 shares combined are more than XBox share was alone – and they took some of that share from both the PS2 … 34.47% Combined XBox + XBox 360 share after XBox 360 release … […]

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